Our Strategy

Our vision for 2026 to 2032 is based on building momentum to change lives for the better. It focuses on 4 key pillars to achieve this:

Download our 2026 – 2032 strategy and find out how we are building on momentum to change lives.

Download here

We can change the future of liver disease and liver cancer. But we can't do it alone.

Stand with us. The louder our voice, the bigger our influence. Sign up for our newsletter, follow us on social media, join our patient forum.

More people need to know about liver disease and the British Liver Trust. Tell your story, share our materials, put up posters, hold an event.

To make our vision a reality, we need to grow our income. Every gift helps, no matter the size. A monthly donation helps us plan for the future.

A world without liver disease

Transforming liver health through increased awareness, prevention, improved care and support

To provide information and support to everyone affected by liver disease including liver cancer
To increase awareness of liver disease and liver cancer to a wider audience
To campaign for earlier detection and better treatment of all types of liver disease
To work in partnership to drive up standards of care and encourage more research
To grow the number of people who are engaged with us and drive up income
To work effectively by having a clear mission, a motivated workforce and first class office processes.

Aspiration – We think big about our impact and take managed risks to deliver our goals

Pioneering – We lead the way, build consensus and work in partnership to promote the best possible liver health

Empathy – We are compassionate and caring, showing respect and understanding to both those we support and one another

Integrity – We bring trust, honesty, and pride to everything we do

Equality – We work to remove inequality from our organisation and to reduce health inequalities for those we serve

Motivational Leadership – We are motivational leaders, nurturing collaboration, individual development and wellbeing